Customer NeuroInsights Research Lab (C-NRL)

The Consumer NeuroInsights Research Lab (C-NRL) at the Fogelman College of Business & Economics is a behavioral research and teaching facility founded in 2013 at The University of Memphis. C-NRL features a wide range of technologies and methods associated with consumer neuroscience, including: EEG, eye tracking, automated facial expression recognition, GSR, pupilometry,  heart rate and heart rate variability (HR/HRV), and implicit testing. 

Dr. George Deitz, the founding director of C-NRL, oversees all research and training programs associated with the lab. Affiliated faculty and doctoral students come from a diverse range of disciplines, including marketing, consumer behavior, advertising, organizational behavior, economics, operations management, linguistics, political science, and psychology. 

CALLOUT ONE

Edit this text to make it your own. To edit, simply click directly on the text and start typing.

CALLOUT TWO

To edit, simply click directly on the text and start typing. You can move the text by dragging and dropping.

CALLOUT THREE

To edit, simply click directly on the text and start typing.